Profile
Head of User Acquisition

WeGoTrip is an international online service where guides, museums, and local experts create in-app audio tours for thousands of travelers worldwide. The travelers get tours compiled by professional guides and local experts using the mobile application.

We seek someone with experience in promoting apps and marketplaces with 500K+ MAU for performance enhancement.

Let's make the world's best service for independent travel together!
Goal
  • Build sales funnels on 30K+ orders per month in 1.5-2 years.
What you'll do
  • You will be responsible for the number of new paying users and associated metrics.
  • Manage the current acquisition team, and be responsible for resources and hiring.
  • Devise a strategy to develop the paid channels.
  • Manage, prioritize, update, and maintain the acquisition backlog. Form plans, both for launches and numbers. Summarize. We need to make these processes iterative and transparent for the entire marketing team.
  • Interact with the product, marketing, and development team.
What you'll bring
  • A relevant promotion experience in applications and marketplaces with 500K+ MAU.
  • An experience in managing a team of 5+ people.
  • Have a successful experience in manual work with context and/or targeted advertising for 3 years under your belt.
  • Excellent knowledge of performance channels (Google Ads, Facebook Ads, Microsoft Ads, Pinterest Ads, and others).
  • You know a unit economy, the metrics' values, and how to count them backwards and forwards (CPC, CPA, CPO, CAC, ARPU, ARPPU, etc.). You also know what a cohort analysis is and why it is needed.
  • If necessary, you can work on your own on all levels: analytics, hypotheses, unloading, and creatives.
  • You can show reports and performance team management cases.
  • English proficiency at the С1-C2 level: competent written and spoken language better than your teacher's.
  • You are a team player: you know how to brainstorm, create productive fun around you, and love to share experiences with colleagues.
What you'll get
  • Remote work.
  • Complete freedom of decision and absence of bureaucracy.
  • Young, smart, creative, and fun team.
  • We also like to work and rest; we arrange joint trips to bars, trips to nature, working weeks abroad in villas, and other gatherings.
  • Salary in euros or dollars of your choice. Do not count on bitcoins, though.
What Do WeGoTrip Employees Get
  • Remote working
    Sometimes we get together in coworking spaces for a change
  • Cozy atmosphere
    Young and small team without bureaucracy
  • Books and master classes
    We pay for books and conduct master classes from experts for your development
  • Parties and get-togethers
    We arrange trips to other countries, outings, hikes in bars, and go to concerts together
  • Tours and tickets to museums
    To live the lives of our customers by experiencing our products for themselves
❤️ And also:
We launching rockets into space, do crazy things and practice cat therapy
Forward your CV
Doing what we love
We will not talk about the team. Just see how we combine work with outdoor activities
There are no former