New York City: Color Factory Audio Tour
About this activity
- Audio tour
- Yes
- Audio language
- English
- Route length
- 1 mile
- Instant confirmation
- Yes
- Duration
- 1h
Instant access on your smartphone
After purchase, open the tour from the link we send you. No app is required.
Explore at your pace
Start, pause, and continue the tour whenever you like.
Online or offline
Listen online in your browser or download the tour and tickets in the WeGoTrip app for offline access.
Listen to sample
Hosted by Alexandra
- You'll receive a self-guided audio tour right after booking
- •Feel the taste, smell, shape, and sound of Color guided by this in-app audio tour
- •Taste all sorts of treats and don't miss the in-app audio life hacks on how to try even more
- •Don't be afraid to discover the inner talents of yours in art, music and dance
- •Explore dozens of new hues and find out why Dutch Orange is featured on the NYC flag
- •Uncover New York in a new color: see the City through the eyes of contemporary artists and designers
Learn how color can not only be seen but also felt, tasted, heard, and even touched as you explore the extraordinarily colorful and photogenic Color Factory curated by your own audio guide!
NOTE! This tour does not include a ticket but is valid for life. Buy the ticket in advance at colorfactory.co/new-york-city.
You will be surprised to learn how easy it is to trick our brains by improvising with different shades in everyday life: the audio guide will explain to you the benefits of wearing "pink glasses" and why it is better not to use yellow dishes when eating.
Immerse yourself in the world of color through stories about scientific experiments, the history of the emergence of rare shades, and acquaintances with contemporary artists and designers.
Don't be afraid to eat too many sweet treats at the museum, as a 'workout' awaits you here: you'll find a dance floor, a music venue, and dive into a pool of hundreds of balls.
A special test will reveal the secrets of your particular color, and you may discover a synesthete in yourself! What? Have you never heard of such a concept? Then head to the Color Factory, turn on the audio guide, and start your journey through the universe of color.
This tour is not affiliated with the Color Factory but is provided by an independent creator.
What's included
- Self-guided audio tour for your smartphone on the WeGoTrip app
- Detailed route with step-by-step navigation through museum rooms
- Edible treats
- Life-hacks on how to get the most of the museum activities
- Recommendations on restaurants, museums and fun activities in Soho
- Entrance ticket. Buy it at colorfactory.co/new-york-city
- Earphones not included — bring your own
- Coverage of the temporary exhibitions
- Earphones and smartphone are not included – bring your own
- In-person tour guide
- •The tour is available only on the WeGoTrip app. This is a different app from the source or app you booked the tour if it's not WeGoTrip site or app
- •To ensure the quality of the download, please remember to do so before your visit
- •Please note that there is no staff at the meeting point or staff on site for this tour. You can start the tour at any time from the meeting point
- •An Android version 7.1+ or an iOS smartphone version 12+ is required for the audio guide. You will need around 100 MB of free space for the download
Cancellation policies vary according to activity type. Please check the conditions of your required activity Self-guided audio tour.
Frequently asked questions
Do I need the internet during the tour?
No. Download the tour in the WeGoTrip app in advance — it then works fully offline.
Do I need an app?
Yes. After purchase you get a link to download the free WeGoTrip app, where you take the tour.
What language is the audio guide in?
The audio guide is available in English.
How long does the tour take?
The tour takes about 1h.
Is the tour suitable for children?
Yes. The self-guided format lets you go at your own pace, which works well for families.
Can I cancel my purchase?
Contact WeGoTrip support — refund conditions depend on the specific ticket.



