Best Tours in London
Enjoy self-guided audio tours with included attraction tickets in one appTop sights in London
All self-guided activities

Welcome to this self-guided audio tour of London, a journey that will take you through some of the city's most iconic and historically significant landmarks. This tour is perfect for anyone interested in history, culture, and architecture. Your tour begins at Madame Tussauds London, a world-famous wax museum located on Marylebone Road, where your ticket is included. However, please note that an audio tour inside Madame Tussauds is not provided. From there, you will make your way through a series of notable sites, including the Royal Academy of Music, the Sherlock Holmes Museum, Trafalgar Square, and many other famous attractions. The tour concludes at Big Ben, one of the most recognizable landmarks in the world, situated adjacent to the Palace of Westminster. Along the way, you will discover the rich history and cultural significance of each location. You will see the elegant architecture of the Royal Academy of Music, immerse yourself in the Victorian world of the Sherlock Holmes Museum, and experience the vibrant atmosphere of Trafalgar Square. The tour will also take you to other iconic sites such as the National Gallery, Horse Guards Parade, and Westminster Abbey, each offering a unique perspective on London's diverse heritage. This tour promises to be an unforgettable experience, allowing you to walk at your own pace and hear every word of the tour without interruption.

Embark on a journey through the historic heart of maritime London with this engaging self-guided audio tour, perfect for curious explorers of all ages. The Royal Observatory Greenwich ticket is included, marking the starting point where you'll step onto the Prime Meridian, the line dividing the east from the west. From there, weave through the emerald embrace of Greenwich Park, encounter the regal elegance of the Queen's House, and dive into the seafaring sagas at the National Maritime Museum. Your path will lead you to marvel at the grand Old Royal Naval College and stand before the majestic Cutty Sark, once a swift tea clipper now an impressive museum piece. The tour will draw you into the vibrant buzz of Greenwich Market before finishing with a flourish at the romantic Greenwich Theatre, where tales and drama unfold. Along the way, snack on local delicacies, shop for unique finds, and soak in the exceptional atmosphere of this UNESCO World Heritage Site. While immersive tales and the hum of history will accompany you through the streets and parks, remember that the audio guide will not accompany you inside the Royal Observatory Greenwich. The memories made, however, will stay with you, highlighting the fascinating blend of science, nature, and culture that is Greenwich.

Discover the home of time and space with your entry ticket to the Royal Observatory Greenwich, a must-visit destination for science and history enthusiasts. Located in the heart of Greenwich, this iconic site is where the world’s Prime Meridian was established, dividing the Eastern and Western Hemispheres. Step into the historic Flamsteed House, designed by Sir Christopher Wren, and explore fascinating exhibits that reveal the story of astronomy, navigation, and the quest to measure time accurately. Stand astride the famous Meridian Line with one foot in each hemisphere—a perfect photo opportunity! The observatory is also home to the Great Equatorial Telescope, one of the largest of its kind in the UK, and the Time Ball, which has been dropping daily since 1833 to signal the time to passing ships. Don’t miss the chance to learn about the role Greenwich played in shaping our understanding of the universe and the development of timekeeping. From stunning views of London’s skyline to interactive exhibits for all ages, the Royal Observatory Greenwich offers an educational and inspiring experience. Book your ticket today and embark on a journey through the stars, time, and the rich history of this world-famous landmark!

Fishing for something to do in London? Dive into SEA LIFE London Aquarium, and enjoy its huge collection of the world's most remarkable marine wildlife, as well as fantastic educational talks and fun activities. An absolute must for wildlife enthusiasts of all ages, SEA LIFE London Aquarium tickets will guarantee all budding marine-biologists have a whale of a time!

Set in leafy Regent's Park amid heritage-listed buildings and beautiful gardens, London Zoo is an oasis in the heart of the capital with just under 15,000 amazing animals to discover. London Zoo is perhaps the most famous zoo in the whole world. Built by Victorian gentlemen with names like Sir Stamford Raffles and Decimus Burton, it's been an important part of London life for almost 200 years. With these London Zoo tickets, you'll be able to take in over 750 species of animals while walking through its historic buildings and grounds.

London gave the world the likes of Queen, Led Zeppelin, and the Rolling Stones. What better place to celebrate this musical heritage than Piccadilly Circus' world-famous Hard Rock Cafe? While you're surrounded by priceless British and international rock 'n roll memorabilia, bite into the Original Legendary® Burger – a taste of America that comes with a Black Angus steak burger, smoked bacon, cheddar cheese, leaf lettuce, vine-ripened tomato, and a crispy onion ring. A crisp, refreshing soft drink is included too!

No one really knows why Stonehenge was built on the Salisbury plain 5,000 years ago, but you'll love coming to your own conclusions on this day trip from London. See the World Heritage site with a guide, stop for lunch in Bath and then visit the ancient Roman Baths, all in one historical and very British day.

Go on an expedition into the magical world of Harry Potter™ with the self-guided Warner Bros. Studio Tour London. Discover the magic behind the scenes, walk through iconic sets, admire genuine props, and get a look at the costumes your favorite characters wore. The adventure starts in central London, where a representative will accompany you off by train. With the benefit of timed access, be amazed by the magnificent Great Hall, wander down the fascinating Diagon Alley™, and enter the mysterious Dumbledore's office. Capture memorable snaps at Platform 9¾™ and let the wizarding world intrigue you. After drinking in all the magic, the open train ticket enables a return to London's lively center.

Step into a world where nothing makes sense, yet everything feels real. Walk through the Castle Room with its tricky hallways and Paradox Sofa. Stand in the grand Throne Room and feel like royalty. Visit Paradox Museum London for unique, educational entertainment suitable for all ages. Walk on the ceiling of a tube station and snap gravity-defying photos. Enter a tube tunnel where walking straight becomes a challenge. Capture fun photos and create lasting memories.

Bring your friends, family, or colleagues with a thirst for adventure for the Crystal Maze Live Experience. Choose from four challenges: Mental, Physical, Mystery, and Skill. Each team member will face a 2-3 minute challenge against the clock. Every successful challenge earns the team a crystal, adding to the excitement.
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About London
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Insider tips for visiting London
Alexandra Sam is a local guide who has been publishing tours since 2020 for your discovery of hidden gems and local specialities of London on their personal guide page (view profile). Explore their expert tips planning trip to London.
When I’m in London, I always mix the big attractions in London with places locals actually linger. I love starting early on the South Bank, then slipping into Borough Market for a bacon naan roll before the crowds build. If friends ask me what to see in London, I usually send them to Sir John Soane’s Museum, which feels wonderfully eccentric, and then up to Hampstead Heath for the skyline from Parliament Hill. In east London, I like wandering Columbia Road on Sunday for flowers and coffee. For people comparing tours in London, I’d say build time for small details: mews streets in Kensington, canal walks in Little Venice, and sunset by Tower Bridge.
When I visit London for a night out, I usually choose Soho if I want variety, but Dalston feels more exciting right now. In Soho, I can move from old-school pubs like The French House to tiny jazz bars and late cocktails within a few streets. In east London, Dalston gives me warehouse-style venues, excellent Turkish food on Kingsland Road, and a more local crowd. If friends ask me before they visit London, I say pick Soho for classic energy and Dalston for edge. In any travel guide London should include both, because they’re among my favorite things to do in London after dark.
On a first trip to London, I recommend getting your bearings on foot rather than rushing between attractions. I usually start in Westminster early, before the crowds, then walk through St James’s Park to Trafalgar Square and on to Covent Garden. It’s one of my favorite things to do in London because you get a real feel for London’s layers. For what to see in London beyond the obvious, I’d add a pause in Neal’s Yard, then finish along the South Bank at dusk. If you’re weighing tours in London, I’d still leave room for wandering; some of the best attractions in London are the small details—church lanes, pub corners, and riverside views.
In my travel guide London advice, I always say use a mix of the Tube, buses, and walking. The Tube is fastest for longer hops, but in central London I often prefer buses because I can actually see the city between stops—especially routes through Westminster, the Strand, and St Paul’s. When I visit London, I tap in with a contactless card and avoid peak rush if I can. For many things to do in London, walking is honestly best: Covent Garden to Soho, or South Bank to Borough Market, are short and far more enjoyable on foot. Black cabs are useful late at night, but not for everyday getting around.
When I’m choosing where to spend time in London, I usually suggest three very different areas. South Kensington is ideal if you want classic attractions in London, but I like wandering its quiet mews and finishing at a café near Thurloe Square rather than staying on the main roads. For what to see in London with more character, I love Marylebone for Daunt Books, small galleries, and Chiltern Street. Then I’d add Shoreditch, especially if you walk beyond the busiest corners into Arnold Circus and the backstreets around Boundary Estate. Even if people look at tours in London, I think these parts of London are best explored slowly, neighborhood by neighborhood.
When I visit London, I tell people not to stop at fish and chips, even though a proper version with malt vinegar is still worth having. London is really known for its mix: Sunday roasts with Yorkshire pudding, salt beef bagels on Brick Lane, Indian curries that reflect the city’s history, and excellent pies in old pubs. In my travel guide London notes, I always include a full English breakfast done well, not the greasy kind. One of my favorite things to do in London is build a day around food neighborhoods—Dim Sum in Chinatown, Turkish grills in Green Lanes, then pastries in east London. That’s the London locals actually eat.
For couples, one of my favorite things to do in London is a long, unhurried evening walk. I usually start in Marylebone, browse Daunt Books, then wander through Regent’s Park as the light softens and end with dinner in Primrose Hill. It feels far more intimate than queueing for the biggest attractions in London. If friends ask me what to see in London together, I often suggest the Kyoto Garden in Holland Park too, especially on a weekday morning when it’s quiet. Even if people look at tours in London, I think London is most romantic in its in-between moments: hidden mews, canal paths, and skyline views just after sunset.
In my travel guide London advice, I usually suggest staying in Bloomsbury for a first trip. When I visit London, I like that it feels central without being too frantic, and I can walk to Covent Garden, Soho, and the British Museum while still having quiet garden squares around me. It’s especially good if your list of things to do in London mixes museums, theatre, and easy food options. If you already know London a bit, I’d choose Marylebone for a more polished feel or South Bank for river access. But for most people who visit London, Bloomsbury gives the best balance of transport, atmosphere, and pace.